Victoria Racing Club (VRC)

The Victoria Racing Club (VRC) is home to the world-famous Melbourne Cup Carnival and is recognised as one of Australia’s most prestigious sporting organisations. With a strong heritage and a commitment to delivering world-class racing experiences, the VRC maintains a highly respected brand across sport, fashion, entertainment, and community engagement.

We partnered with the Victoria Racing Club to design and produce two key publications: the Melbourne Cup Carnival Magazine and the 2025 Annual Report. Our involvement spanned creative direction, layout development, visual styling, and delivery of final print-ready artwork.